How to Split Test Your CTAs for Great Conversion Rates
This post outlines the best practices for direct response entrepreneurs to split test their CTAs for more conversions.
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7 Reasons Why We Use Google Drive
This post offers a review of Google Drive, including the 7 main reasons why it’s the preferred tool by millions of people and businesses (including us).
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Why You Need Trust Icons
This post outlines the different types of trust icons to include in your sales funnel. It also describes why trust icons are so important for your business, and how you can use them to your advantage in 2022.
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Starting Strong with VSLs
This post describes how marketers can capitalize on the surge in video marketing to optimize their VSL funnels.
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What to Expect from eCommerce in 2022
How is eCommerce set to change in 2022? Here's how you can expect the market to change across the next 12 months.
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3 Ways to Boost Average Order Value
Your Average Order Value shouldn't be a set figure - here's three effective ways to improve it.
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Is Your Demographic Real?
Getting your demographic right is essential - and far harder than it may appear. Here's why demographics aren't always trustworthy
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Why Everyone Should Split Test Everything
Split testing isn't just for emails and adverts - here's 4 test types you need to consider.
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How Apple Stopped Tracking (And Why You Shouldn’t Worry)
Back in April, with the launch of iOS 14.5, Apple took a major step towards user privacy, becoming one of the first tech companies to automatically disable certain kinds of tracking for users. Following the update, advertisers were no longer allowed to capture data associated with a unique ID (like an iPhone’s serial number or[...]
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Introducing Shopify (And What It’s Missing)
Is Shopify really a useful choice for eCommerce? Why entrepreneurs are moving to Shopify (and what they're missing)
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