Technology

Does Google Understand Your Website?

By Richard Parkin Getting your site ranked well by Google (and other search engines) is crucial if you want to bring in organic traffic. However, with search engines getting more complex year after year, most companies end up missing out – here’s how to ensure that you’ve got the basic setup correct. This blog isn’t[...]

by richard
Posted on October 27, 2020
0 Comments
in Marketing, Seo Online, Technology, Uncategorized

By Richard Parkin The quality of your landing pages really decides how successful your site is. As one of the earliest points of contact between you and potential customers, you need to be sure that your landing pages are fully optimized. That said, knowing exactly how to build a great landing page is often not[...]

by richard
Posted on October 13, 2020
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in Business, Customer Service, Marketing, Seo Online, Technology

Building accessible websites doesn’t just help out your visitors – it’s becoming an increasingly significant factor for organic rankings, as well as a potential way to decrease PPC costs and improve your profits. In this blog, we’re exploring what digital accessibility means, why it’s becoming so crucial for modern businesses, and how it can benefit[...]

By Richard Parkin Split testing your emails is an essential part of optimizing your profits, and it’s a lot simpler than it may seem at first. This blog is all about implementing the most effective possible email split testing approach, covering basic setup and more advanced optimization options. As the name suggests, split testing emails[...]

Author: Richard Parkin So, your PPC account is profitable, you’ve got a great range of ads running, and you’re beating the competition – what’s next? This blog explores five often-overlooked and incredibly effective ways to make your PPC even more profitable in an impressively short time. PPC is one of the most versatile marketing channels[...]

No matter how developed your organic marketing is, technical SEO can seem incredibly daunting, even from the name. Most people have absolutely no idea where to begin with technical SEO, missing out on the very real advantages it brings. However, it doesn’t have to be this way. There’s certainly a lot of complicated factors to[...]

by Crystal Miller
Posted on August 18, 2020
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in Business, Compliance, Entrepreneurship, Operations, Technology

By Richard Parkin Building Great eBook Content With an almost unimaginable number of eBooks and digital courses out there, quality has to be your number one priority from the start. That doesn’t just mean writing well, though – that’s almost always going to be the last thing that your customer sees. After all, by the[...]

by Julie
Posted on June 16, 2020
4 Comments
in Business, Management, Operations, Technology

No time is a bad time to work on how to stay organized at work. By leveraging your leadership, you can guide the rest of your team toward being more organized. As a result, employees will spend less time looking for what they need to work on and more time actually working. To help team[...]

by Julie
Posted on June 2, 2020
0 Comments
in Business, Marketing, Technology, Uncategorized

I get asked by our clients all the time: What should I use? A video sales letter (VSL) or a text sales letter (TSL)? Which do you think works the best? I am going to share with you exactly what I shared with our clients. I’m going to give you my personal opinion/preference, and then[...]

Does Google Understand Your Website?

What Makes a Landing Page Successful?

Why Website Accessibility Counts

Are You Testing Your Emails?

What Is Your PPC Approach Missing?

Getting Started with Technical SEO in Just 10 Minutes

Building Effective eBook Giveaways

4 Tools to Help Your Team Get Organized

VSL VS. TSL: The TRUTH You Need To Know

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