I Have a Secret To Tell You!
If I told you I was going to go ahead and give away some of my most important business secrets, you’d probably think I was lying, right?
Read MoreMasterminds: Are They Really Worth the Money?
Is attending a mastermind the right step for your professional development? Here's why the answer may be yes...
Read MoreWhat You Should Ask Before Starting a Business Relationship
Business relationships are like marriages in many ways - here's what you need to ask to make sure yours works...
Read MoreGetting Intimate With Kount
Exploring Kount, an AI-driven service designed to protect you against fraud, chargebacks and more...
Read MoreHigh-Risk Merchant Accounts: Everything You Need To Know
Being classed as a 'high-risk' business isn't the end - here's how to still get great merchant accounts...
Read MoreWhy SOP Quality is Critical
Building SOPs (Standard Operating Procedures) is an important part of running your business smoothly. However, it’s not just about getting SOPs written – you’ve got to make sure that they’re accurate, useful, up to date, and easy to understand. Whether they cover internal processes, marketing, or anything else, SOPs explain exactly how to carry out[...]
Read MoreThe Guide To Gaining & Growing Affiliates Interest!
Today, our focus is going to be on how to use key metrics as well as sales funnels to make your offer, product, or brand attractive to affiliates. When you imagine affiliates, think of them as independent, for-hire media buyers; they help your offer acquire more customers, sell more units, etc. for a predetermined fee.[...]
Read MoreLearn How to Choose a Manufacturing Partner for Your Business
When starting a direct response business, most entrepreneurs tend to focus on optimizing their websites and validating product value propositions. These are certainly crucial tasks, and it’s a big part of what I do as a marketer. But all too often, they are prioritized at the expense of other vital tasks for e-commerce stores and[...]
Read MoreThe Importance of The Customer Experience
Can you think of one company whose goal isn’t to acquire massive success? With so many different elements to factor in when ensuring the success of a company – such as great prices, a great product, or niche-specific marketing strategy, customer experience – I’ve found many company leaders are asking Shockwave: “Which is the most[...]
Read MoreIn a World Where You Could Be Anyone, Be…
Are you where you need to be? If the answer isn’t yes, maybe you should take a hard look at what you should be putting out into the world so that you get there. I often hear people complain that they are not making enough money, that they don’t get enough respect, or don’t have[...]
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