Scaling Your Business: When to Hire
When's the right time to start hiring? Emma Rainville breaks down how to make the decision to hire
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5 Things to Know Before Starting in Direct Response
So, you want to get into Direct Response - here's what you need to know
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When Testing Goes Wrong (And How to Keep Control)
Getting split tests right is essential for any direct response entrepreneur - here's where tests go wrong.
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Great Copy Made Simple
By Emma Rainville Without the right copywriter, the quality of your offer just doesn’t matter. If that sounds harsh, too bad – it’s the truth. People aren’t going to convince themselves to buy your offer. Your copy needs to do that. It needs to give them a story they can connect to, something that convinces[...]
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Starting Strong with VSLs
This post describes how marketers can capitalize on the surge in video marketing to optimize their VSL funnels.
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Avoiding Disaster: 7 Tips To Plan Your Day As An Entrepreneur
This post offers 7 tips for entrepreneurs to manage their days more efficiently. It offers a step-by-step guide to creating daily processes that ensure increased productivity.
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Why Getting the Right Copywriter Is So Important in the Digital World
This post discusses what copywriting is and why copywriting is so important for online businesses. It also details how business owners can find the best writers for their brand and the many benefits they’ll receive in the process.
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Building Profit With Affiliate Emails
Your email list should be one of your major revenue sources - here's how to send effective affiliate emails
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The Importance of Disclosure
Accurate, comprehensive disclosure is absolutely essential for Direct Response marketers - here's what you need to know
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Sticking To The Plan
By Amber Walsh When launching a new company or product, a key component to the success of your launch lies in the months leading up to the launch itself. Having a strategic, detailed launch plan can help you to properly prepare for everything to come. Approach your launch with confidence and stand out from the[...]
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